Paid media and online advertising in Ibiza:
Management of Google Ads, Meta Ads and email marketing campaigns for businesses in Ibiza. Digital advertising with measurable return, no wasted budget and real data on the performance of every action.
Paying for clicks
is not the same as selling.
Most campaigns in Ibiza are created, launched and left to run. No tracking structure, no weekly optimisation and no connection between the ad and what happens after the click. The result is budget that evaporates without data to justify it.
Well-executed paid media is not a visibility expense. When properly set up and optimised, it is the channel with the most predictable return in your entire digital strategy.
The right channel
at the right moment.
Not every paid channel works for everything. Each business and each goal has its optimal channel. We define the mix before spending a single euro.
Show up when
they're already searching.
Google Search is the channel with the highest purchase intent. Users are already looking for what you offer. The job is to appear at the exact moment, with the right message and a landing page that converts.
Find your client
before they search for you.
Instagram and Facebook Ads reach very specific audiences before they have active purchase intent. Ideal for high-value businesses where the decision process starts weeks before the trip to Ibiza.
The most profitable channel
that nobody uses well.
Email marketing has the highest ROI of any digital channel when done well: your own list, smart segmentation and automations that work without manual intervention. In Ibiza, especially useful for retention and the low season.
The client who left
sees you again.
Only 2% of visitors convert on their first visit. Retargeting wins back the remaining 98% with specific ads based on their behaviour on your website, at a fraction of the acquisition cost.
Without proper tracking,
you're guessing.
Before launching a single campaign we set up conversion tracking properly. Google Tag Manager, Meta pixel, conversion events and attribution. Without this, every metric is a lie.
Data you don't track can't be optimised.
Campaigns that
aren't touched, decay.
Ad platforms change constantly. Campaigns need continuous review and adjustment: bids, audiences, creatives, negative keywords, budget by performance. We work the accounts every week, not every month.
A well-optimised campaign improves its ROAS every week.
You see exactly
where your money goes.
No hidden commissions on media spend. No vanity metrics disguising mediocre results. Every euro goes straight to the platforms and the client has full access to the accounts at all times.
If you can't see the data, someone is hiding it.
The accounts are yours. You have owner access at all times.
We master the platforms
where you invest.
How we do it.
Audit of existing accounts
If you already have active campaigns, we audit the accounts before touching anything. We identify setup errors, misallocated budget and quick-win opportunities.
Tracking setup
We properly configure the entire tracking system: GA4, Meta pixel, Google Ads conversions and attribution. Without this, any data is incomplete.
Goals and KPIs
What we want to achieve, how much we can spend and the minimum return needed for the campaign to be profitable. Without this, management has no success criteria.
Structure and launch
We build the campaign structure, ad groups and creatives. We launch with a controlled budget and a defined learning period.
Continuous optimisation
Weekly account reviews. Adjusting bids, audiences, negative keywords and creatives. We redirect budget towards what generates a return.
Monthly report and strategy
A full report with spend, attributed revenue, ROAS by channel and recommendations for the following month. No vanity metrics.
What people
always ask.
How much budget do I need to start?
How long before I see a return?
Do you manage the media budget?
What if the campaigns don't work?
Do you also create the ad creatives?
Can I see the accounts in real time?
Brands that already trust us.
Paid media multiplies its effect with this behind it.
Digital Strategy
Strategy defines which channels to activate and in what order. Before paying for a click.
Web Design
Paid traffic needs a landing page that converts. Without a fast website, ROAS won't come.
SEO
SEO and Ads together reduce total acquisition cost in the long run.
Social Media
Organic content lowers ad CPC by increasing brand trust.
Let's get started.
We audit your current campaigns free of charge. Within 48 hours you'll know what's failing and how much budget you can recover.