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Project · Hospitality & Food · Ibiza · 2025

RACÓ IBIZA

Client
Racó Ibiza
Services
Branding · Web · Bookings
Delivered
February 2025
Website
racoibiza.com
98
Lighthouse
18 days
Total production
ES · EN
Bilingual
6
Deliverables
01 — The Project

Racó Ibiza
Hospitality & Food.

Racó Ibiza is a summer house where food, nature and calm come together: breakfast by the pool, Fish BBQ, Disco House Sundays and rooms to stay. We designed an immersive website that conveys that sense of peace and turns inspiration into direct bookings, without relying on third-party platforms.

Branding Web Design Booking system Local SEO Photography
racoibiza.com
Racó Ibiza website designed by Circco Media — Hospitality & Food
racoibiza.com
Racó Ibiza
View live site
02 — The Process

The Challenge

A place with an exceptional product and a very distinct atmosphere, but with a digital presence that didn't match what guests experience there.

  • The website didn't convey the experience or the level of the place
  • Bookings scattered across phone, social media and platforms
  • A varied offer (restaurant, pool, events, stays) with no hierarchy
  • Low visibility in local Ibiza searches

The Solution

A complete digital ecosystem, from identity to booking, designed so visitors feel the place before they arrive.

  • Immersive website organised by experience: breakfast, pool, Fish BBQ, Sundays
  • Always-visible direct booking call to action
  • Art direction and photography consistent with the brand
  • Local SEO and restaurant and lodging structured data
03 — Methodology

No detours.
No improvisation.

A clear process from day one. Every phase has defined deliverables, review dates and an owner. No surprises.

01

Discovery & strategy

Analysis of the offer, the local and international audience and hospitality competitors in Ibiza.
02

Branding & visual system

Refining identity, palette and typography for consistent communication across web and social.
03

Web design & development

Immersive design with GSAP animations, bilingual and optimised for mobile.
04

Bookings & SEO

Direct booking integration, Schema.org, Core Web Vitals and post-launch monitoring.
04 — Results
98

Lighthouse

Top-level performance, accessibility and technical SEO, with high-quality images.
+200%

Direct bookings

More direct bookings versus third-party platforms after launch.
ES · EN

Bilingual website

Content for local clients and for the island's international visitors.
Stack
FigmaGSAPGoogle Analytics 4Search ConsoleCloudflareSchema.orgLightroomCapture One
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